I like Andy Warhol and all of his soup cans, but not particularly because I like the images of his art. I do like his imagery, but the important part of his contribution was his reflection on pop culture, and what he saw in society and what we now call social media. He subverted the entire social consciousness and made us confront what was actually important to us: Fame and Fortune. His outgoing lifestyle was a part of his art, And for the most part, his art is still out there doing it. I can’t go a day without seeing some contemporary art referencing his legacy, intentionally or otherwise.
His understanding and perspectives on pop art, our culture, work, and fame are quite relevant today, so I’m just going to use a couple quotes like people use memes:
“The day will come when everyone will be famous for fifteen minutes.”
Ah yes. This sort of thing happens all the time now. Because of access to social media and the way information spreads, you can go viral and be eradicated in the same hour. The true art starts to incorporate being a good marketer. Which brings me to the next quote.
“Making money is art and working is art and good business is the best art.”
People rely heavily on their creativity, marketing, and social savvy to get paid, Warhol kind of had it figured out. Seth Godin always talks about business as art, and echoes that perspective. (I’m sure he likes Warhol, but I’d have to ask him.)
So being out there and marketing yourself is a part of the gig. Even back when he was on the scene, he understood how his connected social lifestyle added to his art. He became a blueprint for the type of social self-marketing that we see today. And I can’t help but think about our current quality and quantity debate, so here’s my favorite quote, although I like it for different reason:
“Don’t think about making art, just get it done. Let everyone else decide if it’s good or bad, whether they love it or hate it. While they are deciding, make even more art.”
So yeah…that brings me to Gary Vee. A guy that is all about leveraging pushing content out there.
Now I could go on and on about Warhol and today’s society, but instead,
I’ll go post some more content somewhere else like a proper content factory would do.
And I’ll end with this one, because it resonates heavily with me:
“They always say time changes things, but you actually have to change them yourself.”
So yeah. In the end, just make sure you’re getting things done. Now, if you’re looking for some Warhol material, here’s what I have for you:
- Warhol (Basic Art Book Series 2.0)
- The Philosophy of Andy Warhol (From A to B and Back Again)
- Andy Warhol: A Documentary Film by PBS Paramount (DVD)
Now go create something popular.